If you’re in ministry, you have to write. It’s a huge part of communicating, and a great way to share vision and keep people moving forward.
One key to effective writing is to keep it simple.
Here’s a list of seven things I gleaned from reading The Power Of Simplicity by Jack Trout.
- Keep sentences short.
- Pick simple words over complex words.
- Choose familiar words.
- Avoid unnecessary words.
- Write like you talk.
- Use terms your readers can picture.
- Write to express, not to impress.
Sometimes, leaders feel the need to use big words, long sentences, and lofty concepts to demonstrate their leadership strength.
A pertinent example of the aforementioned would be a writer purposely creating an abstract notion that confounds the intellect, thereby creating an unseen dense vapor-like sense in one’s perception.
Maybe I should say, “Don’t create a fog for your readers when you write.”
Simplicity is best when communicating. You don’t need to impress people. You need to communicate with them.
Practice these seven steps in writing for your ministry today.
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Do You Make These 6 Mistakes In Written Church Communication?
A great help. I have to work hard and focus when writing. My English grades proved that I lack the ability to read the report card they were written in. So, it cost for me to do a decent piece today.